This article will highlight the importance of dissemination in Nigeria. In Nigeria, broadcasting is monitored and controlled by the Nigerian Radio Commission (NBC). Nbc has been established in order to check and moderate the diffusion content against conflict instigations and also to issue licenses.
In addition to improving ethical and professional development in the broadcasting industry, NBC is at the focal point of political formulations when it has to do with emissions.
The importance of dissemination in Nigeria is as follows:
1. Promotion of Nigerian culture
There are more than one handful of radio and television programs that are cultural. It could be popular tales, history of oratories and dances of different tribes across the country.
These programs recall not only the people of our cultural heritage and show the world how rich our culture is.
2. Diffusion is a job platform for trained journalists and mass communicators
The collection of news by the journalist is a work that has put food on the table by many and reduces the number of unemployed in the country, in Nigeria.
In addition, people trained to be speakers and communicators benefit from part -time or full -time dissemination and to take advantage of the job opportunity.
3. People can express their grievances through the diffusion chains
The opinion of the people is generally requested from driving national problems live on dissemination. Telephone calls are made during programs and national relevance issues are discussed.
4. Educational perspectives of dissemination
The educational component of broadcasting has been operated since the creation of the first broadcasting houses in Nigeria.
People are made aware of a number of problems with revealing facts that have been verified by monitoring and moderation of appropriate content.
5. Apartly information to the Nigerian population
During the presidential elections and governors who have just concluded, the Nigerians were glued to sets of radio and televisions after each phase of the elections.
The broadcasting houses have given live reports from various voting centers across the country, signaling violence and condemning the act of tearing it off from the ballot boxes and encouraged Nigerians to be civilian citizens.
6. Advertising for various companies
Media broadcasting often allows companies to place advertisements on television stations or as jingles in radio stations. This promotes businesses and grows them exponentially.
Business owners have judiciously used this opportunity in the past years, to increase their profits and increase their businesses.
7. Diffusion connects us to the rest of the world
With Global News and Broadcasting Media, Nigeria is able to have a wind of what is happening in other climates. It is often called foreign news.
Not only does Nigeria bring events from around the world to Nigerians, but the world learns more about Nigeria.
8. The Nigeria tax plate is increased with the growing number of broadcasting houses in Nigeria
There are several broadcasting houses across the country and they pay their taxes to the federal government, thus increasing the country’s income.
We hope you will find it useful and informative.
NSN team