Swan FCT, medium partnership of Sigillo di Sigillo di Mirroring digital to increase the visibility of sport

Swan FCT, medium partnership of Sigillo di Sigillo di Mirroring digital to increase the visibility of sport

Abuja (Core reporter) The Sports Writers Association of Nigeria (SWAN), the Federal Capital Territory Chapter (FCT), has signed a Memorandum of understanding (Mou) of Digital Mirroring Concept (DMC), establishing a strategic partnership aimed at improving sports coverage and visibility through digital platforms.

The signature ceremony took place at the DMC headquarters, Efab Mall, Area 11, Abuja, with the Mou running for an initial period of one year and is renewable after mutual consent.

Tuesday, in a statement, the president of Swan FCT, Kelechi ONWudiwe, described the agreement as a bold step in the progress of sports journalism in the capital.

“This memorandum of understanding reflects our commitment to innovation and growth. By collaborating with DMC, we are ensuring that the voices of athletes, coaches and administrators are amplified on digital platforms in real time. It is a milestone that will remode the way in which sports stories are told in the FCT,” he said.

Onwudiwe also expressed appreciation for the patron saint of the association, the chief Dr. Barr. Paul Edeh, for its constant support, in particular in subsidizing production costs.

“We sincerely thank our patron, the leader Dr. Barr. Paul Edeh, whose guide and support continue to strengthen Swan FCT. His contribution to the development of sport and media inspires us to pursue excellence,” he added.

Speaking on behalf of DMC, Gideon Jesse promised the company’s dedication to professionalism and the delivery of innovative content.

“We are proud to serve as the official digital media of Swan FCT. It is not just streaming or coverage, but of creating a strong fingerprint for sport in the FCT and beyond,” he said.

According to the terms of the partnership, Swan FCT will grant DMC access to sporting events, press conferences and related activities, while recognizing the outfit as an official media in its promotional materials.

In return, DMC will provide a vast media coverage of Swan FCT activities, including the publication of digital content, the conduct of special interviews and the management of the live streaming of events.

DMC will also act as an official media production partners for the Swan FCT TV brand, strengthening the digital presence of the association.

The collaboration should raise the standard of the sports reportage in the FCT, while establishing a point of reference for media partnerships between professional sports associations and digital content suppliers at national level.

Basic journalists report that Swan FCT’s leadership was represented by its secretary, Samuel Ahmadu, and the financial secretary, Niyi Busari, while DMC was represented by Mr. Gideon Jesse.