Universal McCann celebrates the strategic leadership of “Bimpe Fayemi

Universal McCann (Um) proudly recognizes Mrs. Oyebimpe Fayemi, popularly known as Bimpe, CEO, for her exceptional leadership, strategic vision and service to the organization and its stakeholders.
Since he took on the role, Mrs. Fayemi has guided the company through remarkable goals, providing a growth of revenues, expanding the presence of the market and guiding transformation initiatives that strengthen the position of UM as a leader in the advertising sector.
According to the management of Mrs. Fayemi, Universal McCann Nigeria has given priority to the integrity, centrality of the customer, sustainability, diversity and inclusion, which translates into measurable results for customers, employees and partners. Its approach combines the execution governed with a commitment for ethical leadership and long -term value creation.
“I am grateful for the dedication of our team and the trust of our interested parties while we continue to build a resilient and innovative universal McCann,” said Mrs. Oyebimpe Faymi, CEO. “Our goal remains on the supply of exceptional results for our customers while investing in our people and communities”.
The key results in the context of Mrs. Faymi’s leadership include:
• Over 40% of revenues growth on an annual basis, reflecting a strong experience in the expansion of companies and on the resilience of the market.
• Strategic acquisitions of three main accounts of the brand, significantly strengthening the agency’s portfolio.
• Strategic partnerships with leading agencies that have expanded the service and unlocked new opportunities for collaboration and long -term sustainability.
• A complete internal transformation: renovation systems and work flows to simplify operations, reduce bottlenecks and improve agility, with a consequent 2 -day reduction of the average delivery time and better customer satisfaction.
• Innovate innovation in Universal McCann’s DNA, including the launch of a planning platform based on AI in collaboration with global partners. This data -based approach improves accuracy, efficiency and speed in media planning, strengthening UM’s competitive advantage.
• Believing that people are the largest resource of the agency, Mrs. Fayemi has supported a culture of learning, development and well -being of employees. The initiatives include a structured training program, compulsory regulatory certifications to ensure the compliance of the sector and a global welfare program to cushion the effects of inflation. These efforts have contributed to a remarkable 95%conservation rate, promoting loyalty, commitment and high morality.
• Under his guide, the company has grown more on the impact of the community, which is a main focus. In collaboration with the customers and partners of the NGOs, the “Billboards to School bags” UPcycles initiative has used advertising materials of advertising billboards in durable school bags. To date, over 4,000 bags to undernourced schools have been donated, supporting children’s access to education while reducing environmental waste and underlining Universal McCann’s commitment against the social impact.
Mrs. Oyebimpe Fayemi is a cunning media strategist with over 15 years of experience in strategic and disruptive marketing communications and brand investments. He began his career as a media manager at Stb McCann, managing media planning and purchase for important customers such as UBA PLC, British Airways, Unicef and Kaneka Corporation Japan. It is MD/CEO of Universal McCann Nigeria, affiliate of IPG Mediabrands. Under its leadership, the agency has expanded its customer base, set strategic objectives and supervised financial services to guarantee profitability and growth. It is known for decisive leadership, promoting innovation and a strategic approach to the decision -making process. He is currently pursuing an MBA at the Metropolitan School of Business and Management.
Universal McCann (Um) is a global media agency and a part of IPG Mediabrands, an interpublic group’s subsidiary (IPG). Unified messaging operates in over 100 countries, offering services focused on media planning, purchase and strategy. The agency is known for its data -based approach, future -proof companies through innovation and an advisory approach.